We adopt our Applied Innovation Model (AIM) to identify client needs, their strategic objectives and undertake a process to prioritise innovations that create optimum value. This AIM model ensures that  we tackle the critical challenges that face our clients, including aspects such as:

  • Leakage Levels
  • Reduction in pollution incidents
  • Improved Customer service
  • Water quality improvements
  • Illuminating interruptions to supply
  • Mitigate and reduce flooding

Innovative thinking

Our people are encouraged to think differently, and come up with new ways of working. Whether it be forming a completely new idea, or adapting an accepted method of working for a different purpose. Potential innovative solutions are assessed by our network of Innovation Champions, a network of 40+ key staff who work across our business and have a deep understanding and experience in their field of expertise. Our people have knowledge in the following areas: 

  • Operational network management
  • Resource Planning
  • Technical Engineering Solutions
  • Customer Service
  • Stakeholder and street works management
  • Plant & Fleet Solutions
  • Safety equpment and protection
  • Design and delivery of complex capital solutions


Group Best Practice

The breadth of M Group Services, our parent company allows for an almost unlimited level of collaboration, as innovations formed in one Division can be shared to create value across the Group, as well as for our clients. Our Group is engaged in a variety of sectors including Aviation, Energy, Rail, Highways, Data management, Telecoms, Gas, Electric, and Renewable Energy. Through the implementation and embedding of the Group’s innovations, we are creating a sustainable and successful future for M Group Services. By y aiming to generate innovations that benefit at least one of our key drivers, we can continue to grow and enhance our businesses’ capabilities. 


 Through this growth in capabilities, we can continue to provide an ever-improving service for both our clients, and their customers.

Examples of innovation



A smartphone-based solution to reduce the risk of underground service strikes, improve the efficiency and productivity of works through removing the need for specialist surveys prior to reinstatements, and over time to improve the quality...

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Street Works Planning Portal (SPP)


 SPP is an integrated planning application which is map-based and capable of automatically presenting multiple datasets (based on pre-determined algorithms) in a number of different views or data layers. Each data layer clearly visualises information relating...

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We are the first company in the UK utility sector to adopt RPA to automate processes and realise the benefits of improved efficiency and quality, using RPA to log into and out of systems (local...

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Latest News

Morrison Water Services formed to create enhanced delivery

M Group Services (‘the Group’), a leading provider of services to essential infrastructure markets in...

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Thames Water Appoints Morrison Water Services for South London and Thames Valley AMP7 Infrastructure Capital Programme

Morrison Water Services has been awarded two major geographic Lots to deliver water and wastewater...

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Morrison Water Services Extends Relationship with Yorkshire Water Following Clean Water Network Repair & Maintenance Framework Award

  Morrison Water Services, the UK’s largest dedicated utility service provider and part of M Group...

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Morrison Water Services Trials Ground-Breaking Augmented Reality Excavation Technology with Water Clients

Morrison Water Services (MWS), a part of M Group Services, is partnering with Eurovia UK...

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Morrison Water Services ex-forces programme wins water industry skills & workforce initiative of the year award

Morrison Water Services has won the Skills & Workforce Initiative of the Year Award at...

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Agility Alliance Secures Five-Year Contract Extension as Part of Thames Water Infrastructure Alliance

Agility Alliance, an equal share joint venture between Morrison Water Services and J Murphy &...

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Morrison Water Services Awarded 5-Year Minor Civils Framework Contract by Yorkshire Water

Morrison Water Services, a part of M Group Services, is set to extend its long-term...

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For Us

At Morrison Water Services, our people are our most important asset. In return for their skills, experience, commitment and loyalty, we create environments which enable our people to flourish and grow as individuals in their chosen fields, as well as a variety of rewards and benefits.

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